Every now and then we like to highlight a new IAB New Zealand Member that we think our community will find interesting. Today we meet Richard Pook, Co-Founder of Youdooh.

UP Education, a leading provider of vocational education across Australia and New Zealand, struggled with inefficient marketing due to fragmented data systems. They partnered with independent media...
Wise, a company that lets you transfer and manage money worldwide wanted to find Kiwis in need of its services - in particular those with international ties to family, friends or businesses - so it...
In today's digital landscape, brands are constantly seeking innovative ways to reach their target audience and drive conversions. Luxury Trade, a leading luxury goods retailer in New Zealand,...
As a customer-centric organisation, OFX is committed to making foreign exchange experiences more simple, digital and human. It partnered with XPON to deliver a “Digital Experience Blueprint” that...
TikTok For Business solutions - explore the strategies they’re using and the results they’re getting in APAC and beyond.
Hivestack is the global, full stack, adtech company that powers the buy and sell side of programmatic digital out of home (DOOH) advertising. Check out their 2025 Trend Predictions and latest case...
Blis, the audience-first platform that doesn't rely on personal data, is further expanding its operation across APAC with four new strategic roles in the region, growing its headcount in ANZ by...
An Award Winning Success Story. This programmatic DOOH activation cleverly combined weather, audience, and point of interest targeting to increase brand awareness and encourage product trial,...
Leading sports nutrition retailer, Musashi, in collaboration with IAB New Zealand Members Spark Foundry and Vistar Media, launched a data-driven digital out-of-home (pDOOH) campaign. The primary...