News & Resources

Welcome to our News & Resources Blog. Here you'll find the latest updates, insightful articles, and valuable resources on a variety of digital advertising topics. Full content access is available to IAB New Zealand Members.

Top 3 Agentic AI Hacks to Survive Q4
Top 3 Agentic AI Hacks to Survive Q4
Q4 is that chaotic stretch where everyone buckles in for the ride, inboxes explode, Christmas functions hit, and you still have to plan for 2026 and manage your BAU. This year, your secret weapon...
NEW Q4 2025 UPDATE AI Tools Report
NEW Q4 2025 UPDATE AI Tools Report
NEW Q4 2025 UPDATE - to help you keep up to speed with AI and the steady stream of new tools, the IAB New Zealand Emerging Technology Council has created a new resource - the 'AI Tools Report'.
AI in Advertising: New Use Case Map from IAB U.S
AI in Advertising: New Use Case Map from IAB U.S
Artificial Intelligence is reshaping advertising at speed, but with so many new tools, it can be hard to know where to start. To help the industry IAB U.S. has released an “AI in Advertising Use Case...
'AI & The Future of Marketing' Event Wrap
'AI & The Future of Marketing' Event Wrap
The 'AI & The Future of Marketing' event gathered the brightest AI minds in the digital advertising industry to discuss how AI tools can enhance digital marketing strategies and accelerate business...
Google I/O 2025 Explainer
Google I/O 2025 Explainer
Google’s flagship event, Google I/O brought together developers from around the world for a first look at its latest developments. It made close to 100 announcements, and to help you navigate them...

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