The IAB New Zealand released its latest 2021 Digital Advertising Revenue Report today. The report provides a snapshot of the full year 2021 and H2 2021 along with trends, to provide a contextual overview of the New Zealand digital advertising market.

Total digital advertising revenue in New Zealand continues to climb, reaching $1.003 billion in the second half of 2021, achieving 33.1% growth on the same period in the previous year. The full year 2021 reached $1.848 billion and growth of 37.8% over the previous year.