Welcome to the Interactive Advertising Bureau (IAB)

The IAB represents New Zealand's fast-growing, exciting and dynamic interactive advertising industry

We work with our members to help identify the best roles for interactive advertising, engage customers and build brands. IAB members include media owners, ad agencies, and web development shops through to research and measurement, ad-serving companies and ISP's. In short anyone involved in interactive advertising from individual bloggers hosting ads to the world's largest media players and agencies.

Find out about the benefits of joining, or join up now. Or register as a guest to receive our event invites and email newsletters.

Events

IAB & MPA Present…Magazines are Dead

December 09 2009,Juice Bar at the Windsor Castle, 144 Parnell Road, Parnell, AUCKLAND

IAB Christmas Party - Auckland

December 03 2009,The Juice Bar, Parnell

IAB Christmas Party - Wellington

November 26 2009,Southern Cross 39 Abel Smith Street Te Aro Wellington

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Latest News

New Zealand Online Advertising Spend Reports Record Quarter

The latest IAB Insight Report for Q3, 2009 has been released by the Interactive Advertising Bureau (IAB) of New Zealand and PricewaterhouseCoopers (PwC).

  Read more...

Social Ted launches in NZ, making Social Media Marketing viable for small businesses

Worldwide advertising spend that doesn’t cost the world – a new online Social Media Marketing company is now making this attractive idea possible, allowing smaller businesses a piece of the big business pie.

Socialted.com is a unique offering designed to make life easier for small and medium businesses looking to get involved with the rapidly growing Online Social Media marketing trend, but do not have time nor the understanding of what is required in terms of budget, timeframes or direction Read more...

Twitter urges Murdoch to be open

20 Nov
Newspapers should become "radically open" if they want to make money in the online world, the co-founder of social networking site Twitter has said.

Biz Stone said that he would "love to see what happens" if newspaper mogul Rupert Murdoch went ahead with plans to block Google from his websites.

"The future is in openness not [being] closed," he told the BBC. Read more...

More news...

News from the IAB

New Zealand Online Advertising Spend Reports Record Quarter

Read more...

Social Ted joins IAB

Socialted.com is a unique offering designed to make life easier for small and medium businesses looking to get involved with the rapidly growing Online Social Media marketing trend, but do not have time nor the understanding of what is required in terms of budget, timeframes or direction.

Check them out in our members directory Read more...

View more IAB news

Monday, 23rd November, 2009

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