Members' Hub

TikTok & Scope3: A New Chapter in Sustainable Advertising

Written by IAB New Zealand | Jul 3, 2025 8:20:52 AM

TikTok Partners with Scope3 to help brands transparently measure and reduce ad campaign emissions.

TikTok has partnered with Scope3, the third-party carbon emission measurement platform, to provide advertising clients with a new way to transparently measure the carbon emissions associated with their ad campaigns on TikTok.

 

You can find our more about TikTok's approach to Sustainable Advertising in their helpful new playbook, here: