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IABNZ welcomes latest member - This Side Up

Wed, 30 May 2018

This Side Up is an independent Auckland-based digital performance marketing agency, specialising in Advanced Paid Search, Facebook Advertising, Programmatic Media and Advanced Analytics to deliver tangible results for clients.

For more info visit - www.thissideup.co.nz

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Sidebar Stuff

ASA releases 2017 Media Turnover

The Advertising Standards Authority (ASA) today reported that advertising revenue across all main media was 2.561 billion dollars for the 12 months ended 31 December 2017. The 2016 total was 2.572 billion dollars.

The turnover includes data from television, newspapers, interactive media, radio, magazines, outdoor, addressed mail, unaddressed mail, and cinema.

Read more…

15th April 2015

Resources > Market Research

IABNZ Awards 2018 - Winners Announced

The winners of the IABNZ Awards 2018 dinner were announced at glittering gala event held at MOTAT on August 30. The IABNZ Awards recognizes and applauds the champions of the interactive media sales industry. Read more…

15th April 2015

Resources > Market Research

Longer-Form Video is capturing attention on Mobile Screens Across the Globe

A Survey of Mobile Video Viewers in 24 Countries Shows 1 in 5 Regularly Stream Video on Smartphones While Watching Traditional TV. Majority Surveyed in Each Country Favors Tailoring of Mobile Video Advertising. Read more…

15th April 2015

Resources > Market Research