Salesforce is a global leader in customer relationship management software. We deliver our cloud-based software through the internet as a service. We introduced our first CRM solution in 2000 and have since expanded our service offerings into new areas and industries, as well as introduced new features and platform capabilities. Our core mission is to empower our customers to connect with their customers in entirely new ways through cloud, mobile, social, Internet of Things, and artificial intelligence technologies. Salesforce Marketing Cloud enables companies to plan, personalise, and optimise 1:1 customer interactions across email, mobile, social, ads, and the web. Companies can segment and target audiences to power precise digital marketing at scale.