I-COM (International Conference on Online Media Measurement)

Company Profile:
The I-COM is an industry backed global forum for exploring measurement issues facing the Digital Media Industry, with the goals of international cooperation and understanding, information sharing and working toward consensus on Best Practices. The scope of measurement disciplines which I-COM covers have grown to include: Audience Measurement, Advertising Effectiveness, Social Media Measurement, Competitive Monitoring, Consumer Insights, Targeting and Web Analytics.