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Kargo: Spotlight Ignites Engagement

Written by IAB New Zealand | May 5, 2026 1:06:54 AM

Westpac had a story to tell about its newest product features, the challenge was making sure the right people heard it. By pairing Kargo's Spotlight post-content ads with the full-screen Venti format, the campaign reached consumers at moments of peak attention, driving strong results across both brand awareness and performance. Read on to see how it all came together.