Welcome to the Interactive Advertising Bureau (IAB)

The IAB represents New Zealand's fast-growing, exciting and dynamic interactive advertising industry

We work with our members to help identify the best roles for interactive advertising, engage customers and build brands. IAB members include media owners, ad agencies, and web development shops through to research and measurement, ad-serving companies and ISP's. In short anyone involved in interactive advertising from individual bloggers hosting ads to the world's largest media players and agencies.

Find out about the benefits of joining, or join up now. Or register as a guest to receive our event invites and email newsletters.

Events

IAB November Breakfast Seminar - Wellington

November 27 2008,The Opera House, 111-113 Manners Street, Wellington

IAB November Breakfast Seminar - Auckland

November 25 2008,Prime Bistro, 188 Quay Street, Auckland

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Resources

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Latest News

Behind the numbers: MySpace and Facebook

November 20, 2008
Market research firms such as comScore do not yet measure newly developed types of social networking ads. Read more...

How-to: using social media strategically (Pt I)

November 20, 2008
This how-to was syndicated from a four-part series on social media created by Leigh Householder. Read more about her at the conclusion of the article. Read more...

fabulous.co.nz launches to offer NZ women a daily indulgence

November 18, 2008
fabulous.co.nz is a new online portal connecting New Zealand women with engaging and entertaining content delivered through its collection of well-respected partner sites. Read more...

More news...

News from the IAB

IAB Insight Report Q3, 2008: NZ online advertising defies global economic downturn

November 18, 2008
All categories of online advertising continued strong year-on-year growth according to the quarterly IAB Insight report – covering Q3, 2008 – which was released by the Interactive Advertising Bureau of New Zealand and PricewaterhouseCoopers today. Read more...

IAB elections for Board positions

Elections for the four elected positions on the IAB Board will be held on 20 November. Read more...

View more IAB news