resources
Useful Site Links
This is a collection of links to useful websites. If you have bookmarks that you think would be useful, we'd love to hear from you. You can submit your suggestions here.
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Advertising, Communications, Internet Industry, Marketing, New Media, Technology, Web 2.0, Web Development
Browse Useful Links
AdMedia
AdMedia magazine focusses on the New Zealand advertising industry. It also publishes Fastline, a weekly newsletter.
Advertising Age
Advertising Age is a US site focusing on the advertising industry. It has useful news, opinion, and whitepapers. Publisher, Crain, also publishes BtoB - a website focussing on B2B, Direct and Interactive advertising for business-to-business marketers and advertisers.
BtoB Online
BtoB Online is a US website published by Crain (Advertising Age). It focusses on direct, and interactive advertising for business-to-business advertisers and marketers.
Campaign Brief
Campaign brief is a blog focussing on the Australasian advertising industry. It covers events, awards, news, appointments and people movements. Sister site NZ Creative Circle concentrates on the New Zealand advertising industry.
ClickZ
ClcikZ is a website devoted to online and interactive marketing. It publishes news, and provides a heap of useful information : statistics, research, best-practice guides and lots more. Check out the resources section. It's a US site, but many of the resources available are just as relevant to our local market here in New Zealand.
Advertising, Marketing, New Media, Technology, Web 2.0, Web Development
eMarketer
eMarketer provides market research and trend analysis on Internet, e-business, online marketing, media and emerging technologies. eMarketer aggregates and analyzes information from over 2,800 sources, and brings it together in analyst reports, daily research articles and a comprehensive database of e-business and online marketing statistics.
Advertising, Marketing, New Media
MediaPost
MediaPost is a US online and print publisher focussing on the media, marketing and advertising market. It publishers Media and Omma magazines, and has a news portal at publications.mediapost.com
Advertising, Marketing, New Media
SearchEngineWatch
SearchEngineWatch is a ClickZ site specifically focussed on the world of search-engines, search-engine optimisation and search engine marketing. If you want to get started finding out about any of these topics, this is a great place to go
Advertising, Marketing, New Media
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