resources
Online Ad Spend
IAB PwC Online Adspend Full Insight Report Q4 2009 - IAB members only 
The Interactive Advertising Bureau of New Zealand (IABNZ) and PricewaterhouseCoopers have released their latest IAB Insight Report. The report surveys the online advertising expenditure for the fourth quarter (Q4) and the full 2009 year.
Total spend for 2009 was $213.89m, which represented a 10.06% growth over 2008 ($193.15m). Read more...
IAB PwC Online Adspend Full Insight Report Q3 2009 - IAB members only
The Moving Annual Total (MAT) to September 30 2009 is $207.67m with a 15.8 percent year-on-year increase for Q3, 2009. Read more...
IAB PwC Online Adspend Full Insight Report Q2 2009 - IAB members only
This quarter reported one of the highest ever spends - $52.49m.
The Moving Annual Total is now at an all time high of $199.8m. Growth continues: spend on internet advertising grew 5.53% from the same quarter in 2008, and is up 6.55% from last quarter.
Industry sources suggest that all other major media revenues dropped again in Q2.
Read more...
IAB PwC Online Adspend Insight Summary Report Q2 2009
The IAB Insight Report, conducted in partnership with PricewaterhouseCoopers, again confirms the growing confidence marketers have in the ability of the internet to help them deliver on their marketing objectives. Read more...
IAB PwC Online Adspend Insight Summary Report Q1 2009
The top line findings from the IAB Insight Report of online ad spend in the first quarter of 2009. Read more...
IAB PwC Online Adspend Insight Report Q1 2009 - IAB members only
The Interactive Advertising Bureau of New Zealand (IABNZ) and PricewaterhouseCoopers have released their latest IAB Insight Report. The report surveys the online advertising expenditure for the first quarter (Q1) 2009 Read more...
Digital Outlook Report 09 (Razorfish)
A look at 2008 Digital Ad Spending by Razorfish™ Clients
By Sarah Baehr, Vice President, Media, New York and National Media Lead
Read more...
IAB Insight Q4 2008
A quarterly industry survey conducted by PricewaterhouseCoopers on behalf of the Interactive Advertising Bureau New Zealand (IABNZ) Read more...
IAB H1 2008 online adspend (UK)
IAB Insight Q3, 2008
New Zealand online/interactive advertising expenditure report, Q3 2008 Read more...
