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Press Releases
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New Zealand Online Advertising Spend Keeps Growing
The Interactive Advertising Bureau of New Zealand (IABNZ) and PricewaterhouseCoopers have released their latest IAB Insight Report. The report surveys the online advertising expenditure for the fourth quarter (Q4) and the full 2009 year.
Total spend for 2009 was $213.89m, which represented a 10.06% growth over 2008 ($193.15m).
The report is available to IAB members only Read more...
New categories drive record MSN growth
Auckland, 15 February 2010 – msn.co.nz has notched up a record month in January, recording its first two-million page impressions day and 44.3 million page impressions for the month – up 16 percent on December ‘09 and 32 percent year-on-year to January 2010. Read more...
Healthy option added to MSN Lifestyle
When 60 percent of Kiwis aspire to lose weight* and two thirds prefer healthy snacks* the appetite for information guiding healthier decisions is huge. Read more...
New Zealand Online Advertising Spend Reports Record Quarter
The latest IAB Insight Report for Q3, 2009 has been released by the Interactive Advertising Bureau (IAB) of New Zealand and PricewaterhouseCoopers (PwC).
Social Ted launches in NZ, making Social Media Marketing viable for small businesses
Worldwide advertising spend that doesn’t cost the world – a new online Social Media Marketing company is now making this attractive idea possible, allowing smaller businesses a piece of the big business pie.
Socialted.com is a unique offering designed to make life easier for small and medium businesses looking to get involved with the rapidly growing Online Social Media marketing trend, but do not have time nor the understanding of what is required in terms of budget, timeframes or direction Read more...
More New Zealanders log on to Firefox
27 August 2009
Microsoft’s Internet Explorer is losing its grip on New Zealand web surfers as its free open-source rival Firefox gains traction, results from the Nielsen Company SiteCensus service shows. Read more...
IAB New Zealand appoints marketing manager
21 August 2009
The IAB NZ is very pleased to announce that Alisa Higgins has accepted the new role of Marketing Manager, IAB New Zealand. Read more...
Kiwis ‘hanging out’ for new mobile phone provider 2degrees
23 July 2009
New Zealanders are impatiently awaiting the launch of mobile phone network 2degrees, and the word on the Internet is that it could strongly challenge the big networks. Read more...
The Pond launches unique ‘Specialist Writers’ service
8 July 2009
Design and digital agencies struggling to write industry-specific content on budget and within deadlines now have somewhere to turn – The Pond ‘Specialist Writers’ service. Read more...
Accommodate Me partners with AVIS, Budget Rent A Car
17 June 2009
Accommodate Me is pleased to announce AVIS and Budget Rent A Car as strategic partners on the site. Read more...
