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MSN grows slice of online attention
NZ Herald launches iPad app
You can now get the best of the Herald at your fingertips with the NZ Herald iPad App. Custom-built to play to the strengths of the device you can touch, zoom, tap, pinch and dive-in to the latest news coverage, exclusive video and engaging photojournalism. Read more...
NZ: AD2ONE Wins raft of exclusive sites in New Zealand
AD2ONE’s recently opened New Zealand office has won a raft of new business deals and will now be providing exclusive advertising access to Sporting Pulse, Shopping.com and Holidayhomes.co.nz. The global digital group has seen extremely strong demand for its digital advertising sales services in New Zealand since opening its office in Auckland this January. AD2ONE New Zealand already works with premium sites like Lonely Planet, LinkedIn and Expedia. Read more...
Online advertisers deserve the best information to base their decisions on says TVNZ
TVNZ fully endorses the NZ Herald’s call for greater transparency on the current Page Impression standard. As online advertising continues to accelerate, advertisers and agencies need to be confident they are maximising the return on their advertising investments. Read more...
International acclaim for nzherald.co.nz Mobile site
nzherald.co.nz is one of only five mobile news sites to be awarded Official Honoree status, at the leading international awards for the Internet – the Annual International Webby Awards. Read more...
New Zealand Online Advertising Spend Keeps Growing
The Interactive Advertising Bureau of New Zealand (IABNZ) and PricewaterhouseCoopers have released their latest IAB Insight Report. The report surveys the online advertising expenditure for the fourth quarter (Q4) and the full 2009 year.
Total spend for 2009 was $213.89m, which represented a 10.06% growth over 2008 ($193.15m).
The report is available to IAB members only Read more...
New categories drive record MSN growth
Auckland, 15 February 2010 – msn.co.nz has notched up a record month in January, recording its first two-million page impressions day and 44.3 million page impressions for the month – up 16 percent on December ‘09 and 32 percent year-on-year to January 2010. Read more...
Healthy option added to MSN Lifestyle
When 60 percent of Kiwis aspire to lose weight* and two thirds prefer healthy snacks* the appetite for information guiding healthier decisions is huge. Read more...
New Zealand Online Advertising Spend Reports Record Quarter
The latest IAB Insight Report for Q3, 2009 has been released by the Interactive Advertising Bureau (IAB) of New Zealand and PricewaterhouseCoopers (PwC).
Social Ted launches in NZ, making Social Media Marketing viable for small businesses
Worldwide advertising spend that doesn’t cost the world – a new online Social Media Marketing company is now making this attractive idea possible, allowing smaller businesses a piece of the big business pie.
Socialted.com is a unique offering designed to make life easier for small and medium businesses looking to get involved with the rapidly growing Online Social Media marketing trend, but do not have time nor the understanding of what is required in terms of budget, timeframes or direction Read more...
