news
Viewers amenable to ads in online TV
Auckland
July 18, 2008
Ipsos MediaCT surveyed internet users aged 12 and older in February this year. It found at least three in four digital video consumers said they would find it "reasonable" for advertising to appear in the free digital distribution of full-length TV shows and movies, while about two out of three said the inclusion of advertising would be reasonable with free access to music videos, short news or sports clips.
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Posted on Jul 19, 2008 - 02:50 AM
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