Video ads bring results

Auckland
June 14, 2007
Sara Goessi

A survey conducted during April/May 2007 showed that of the 80% of people surveyed who had watched a video ad, more than half had taken some sort of action. Nearly a third had checked out a website, 22% had searched for more information, 15% had gone into a store and 12% had made a purchase.

Read the full story on eMarketer

Posted on Jun 15, 2007 - 03:25 AM


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