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TVNZ Ondemand is launching yet another New Zealand first in online advertising this week with the introduction of Ad Selector

This new advertising format invites viewers to choose between 3 advertisements prior to watching TVNZ’s Ondemand video – a bonus for viewers and advertisers alike and a sign of things to come.

The introduction of Ad Selector follows hard on the heels of the launch of Ad on Pause, confirming TVNZ’s reputation for innovation and market leadership in creating value for advertisers’ across it’s video on-demand platform. “Both these applications are New Zealand firsts, and are highly significant in that they benefit both the consumer and the advertiser. This is a win/win, I am thrilled to be part of the team that developed Ad Selector for New Zealand” says Paul Maher, TVNZ’s Head of Sales & Marketing.

Read full press release