Study unearths super-connected ?digital divas?

November 11, 2008
MarketingVOX

Among the "Digital Diva" group:

  • 22% shop once per day.
  • The majority view devices such as cell phones and computers as "extensions of themselves."
  • 86% pass along interesting "finds" with others.
  • On average, they have 171 contacts in e-mail, social networking and cell phone address books.

Read the full story on MarketingVOX

Posted on Nov 12, 2008 - 04:12 AM


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