Special Group show how truly special they are by winning lots of Bolly for Orcon

The Special Group have won the September IAB BollyAward for Orcon’s Living Office online banner ad taking away four bottles of Champagne Bollinger to help them celebrate.

James Mok, Executive Creative Director of DraftFCB and one of this month’s judging panel said, "I saw this online and it instantly caught my eye and definitely invites you to play. Good use of rich media with a clever use of technology without the technology ever getting in the way. Playful way of depicting life in business in an Orcon sort of way.”

The BollyAwards are all about encouraging great online creative. “We’ve seen a big improvement in the quality of entries since we started running the awards earlier this year. While Orcon stood out a special mention has to go to Y&R’s entry for Resene. A mobile app that caught a few of the judge’s attention,” says IAB’s marketing manager, Alisa Higgins. “One of our judges sent me an email to let me know he was still playing with the ‘bloody Resene colour ap’ and it had wrecked his afternoon due to its addictiveness!”

The winner and all the judges’ comments can be viewed at www.bollyawards.co.nz

The next round of entries close on 22 October, 2010

Posted on Sep 07, 2010 - 12:38 PM


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