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Social network ad spending to fall
14 May 2009
eMarketer
eMarketer projects US social network ad spending will fall in 2009.
Problems at MySpace are the main reason for the revision.
As a result of the expected shortfall at MySpace, eMarketer now forecasts that total US social network ad spending will fall 3% to $1.14 billion in 2009, from $1.18 billion in 2008.
Read the full story on eMarketer
Posted on May 15, 2009 - 03:00 AM
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