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Search marketers turn focus to social networks

Auckland
May 20, 2007
Sara Goessi

Almost half of search marketers purposely placed content on social networking sites in February this year.

The "iProspect Search Marketer Social Networking Survey" shows 48% of search marketers "proactively placed content" on social networking sites to drive traffic, create brand awareness or sell directly. MySpace was the most popular choice, followed by YouTube and Linkedin.

Read the full story on eMarketer.

According to Forbes, however, it's a case of Too Little, Too Late for Microsoft.

Posted on May 21, 2007 - 07:24 AM
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