news
Profile of tech-savvy consumers
Auckland
May 30, 2008
The report, 'Understanding the Digital Savvy Consumer;, by Scarborough Research, surveyed consumers with higher-than-average ownership of certain consumer electronics and participation in certain internet behaviours
Nearly 6% of all consumers in the US are “digitally savvy” according to the report.
Read the full article on eMarketer
Posted on May 30, 2008 - 02:56 AM

