MySpace CPM rates fall

Auckland
March 11, 2008

News Corp's MySpace CPM rate is US$1.50 to $2, down from as much as $3.25 mid 2007. Facebook banners are sold exclusively by Microsoft and cost $3 to $4. However eMarketer predics MySpace will earn US$850m from social networking advertising this year, while Facebook will earn US$205m.

Read the full story in Brandweek

Posted on Mar 12, 2008 - 12:33 AM
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