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Marketing trends for ‘09: execs ‘sick’ of Web 2.0 ? and global warming, too
23 February 2009
MarketingVOX
Marketing executives are going back to basics this year, putting renewed focus on satisfying and retaining customers and investing in research and insights.
A propos to that, they are "sick" of hearing about Web 2.0. Previously hot topics, like global warming and green marketing in general, also took serious blows to popularity, reports a survey from Anderson Analytics, conducted for the Marketing Executives Networking Group (MENG).
Read the full story on MarketingVOX
Posted on Feb 24, 2009 - 03:09 AM
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