Marketers moving to social media

24 March 2009
eMarketer

It took a while.

Even though tens of millions of users were flocking to social media sites every day, most marketers stayed away. They either didn’t understand how to join the conversations—without sounding like shills—or they were frightened away by the prospect of associating their brands with questionable content.

But things are changing.

Read the full story on eMarketer

Posted on Mar 25, 2009 - 04:23 AM


0 comments:


Leave your comment

Only available to logged-in IAB Members.