news
FTC turns focus on behavioural targeting
AucklandMay 26, 2008
Its proposed guidelines could include sites having to post warnings that user behaviour is being tracked. However some marketers say being able to delete coolies or avoid sites that track usage should be enough protection for consumers.
Read more in the Washington Post
Posted on May 25, 2008 - 01:22 PM
Its proposed guidelines could include sites having to post warnings that user behaviour is being tracked. However some marketers say being able to delete coolies or avoid sites that track usage should be enough protection for consumers.
Read more in the Washington Post
