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Do ads fit with mobile user-generated content?
September 17, 2008eMarketer
YouTube educated the mass market about authoring and sharing user-generated content (UGC), and now advertisers are catching on, too.
One of the first global revenue forecasts for mobile UGC, from Juniper Research, projected that mobile UGC will generate US$5.7 billion worldwide in 2012, up from US$576 million in 2007.
Read the full story on eMarketer
Posted on Sep 16, 2008 - 11:33 AM
YouTube educated the mass market about authoring and sharing user-generated content (UGC), and now advertisers are catching on, too.
One of the first global revenue forecasts for mobile UGC, from Juniper Research, projected that mobile UGC will generate US$5.7 billion worldwide in 2012, up from US$576 million in 2007.
Read the full story on eMarketer
