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Digital advertising braces against the storm
29 April 2009
MarketingVOX
The recession's hit digital marketing with a light touch — at least compared to the rest of the ad industry, according to a report by The Society of Digital Agencies (via Adweek).
The Society of Digital Agencies (SoDA) inaugural 2009 digital marketing outlook report states digital shops will continue to grow this year, despite the financial slump - with overall growth of about 8%.
SoDA polled 560 companies, including 370 digital agencies, 50 traditional shops and 77 clients. The sample also included freelancers.
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Posted on Apr 30, 2009 - 03:25 AM
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