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Blogs hit the mass market
AucklandMay 19, 2008
More than 145 million people will be reading blogs, or 67% of the internet population, up from 50% currently.
"Buoyed by these massive levels of consumer engagement," says Mr. Verna, eMarketer senior analyst and author of the new report, "US blog advertising will reach $746 million in 2012, up from $283 million in 2007."
Read more on eMarketer
Posted on May 18, 2008 - 06:07 AM
More than 145 million people will be reading blogs, or 67% of the internet population, up from 50% currently.
"Buoyed by these massive levels of consumer engagement," says Mr. Verna, eMarketer senior analyst and author of the new report, "US blog advertising will reach $746 million in 2012, up from $283 million in 2007."
Read more on eMarketer
