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Things you ought to know about the 50+ market
September 11, 2008
That’s right - Madonna is one of them. If your mum isn’t, then your grandma definitely is and it’s probably not unforeseeable that you may still be working in media when you’re one (if you aren’t already of course)! Read more...
Announcing Flossie
Women now account for over 80% of all purchase decisions – making them the fastest growing and most powerful target audience of all. Read more...
Internet trends
July 17, 2008
A March 2008 presentation by research company Morgan Stanley looks at internet trends, including usage patterns, social networking, widget-isation and component-isation, measurability, video, monetisation, mobile, emerging markets and the recession. Read more...
Search Engine Boot Camp – Save over 25% with Alkemi
Alkemi is offering IAB NewsBrief readers an exclusive ‘Boot Camp’ registration offer. Read more...
Beam Global uses viral marketing to launch NZ site
Canadian Club are the latest advertiser to move into the world of online viral marketing. Read more...
Grownups.co.nz wins Best Lifestyle site in NetGuide People’s Choice Awards
3D interactive is delighted that two sites that are part of the 3Di network won category awards in the 2008 Netguide People’s Choice Awards on the 8th May. Read more...
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