Local and international news and press-releases

This where you'll find the latest local and international news about happenings in the interactive industry, and industry press-releases from IAB NZ members and IABs around the world.

If you have relevant news - press-releases, links to news stories on other sites, or other useful links please submit them for publishing here. Our aim is to make this an informative and useful source of news, views, and information about the interactive industry

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Microsoft to buy contextual search engine Powerset

July 3, 2008
Microsoft has announced plans to acquire natural search firm Powerset. Read more...

Posted on Jul 02, 2008 - 11:12 AM

10 SEO myths debunked

July 3, 2008
To address some of the more common misperceptions about SEO, iMedia Connection asked several SEO experts to tell the most common myths they hear from their clients. Read more...

Posted on Jul 02, 2008 - 11:08 AM

Why ad networks won’t go out of style

July 3, 2008
David Jacobs, SVP, publisher services, Platform-A, explains what ad networks offer that publishers don’t. Read more...

Posted on Jul 02, 2008 - 10:57 AM

Google unveils Ad Planner

July 2, 2008
Google has revealed its new Ad Planner service, currently in pilot form and available by invitation only. Read more...

Posted on Jul 01, 2008 - 04:20 PM

Developing markets propel growth in online adspend

July 2, 2008
Zenith Optimedia has downgraded its forecasts for growth in adspend in 2008, from 3.7% to 3.5% in North America and from 3.9% to 3.7% in Western Europe. Read more...

Posted on Jul 01, 2008 - 01:17 PM

Video entertainment to occupy one third of our lives by 2013

June 26, 2008
Internet users aged 12 and above in the US spent 6.1 hours daily with video-based entertainment, according to a June survey by Solutions Research Group, ‘Multiplatform Video Report’. Read more...

Posted on Jun 25, 2008 - 04:58 PM

Monetising international traffic

June 25, 2008
Jacob Nizri, president of Ybrant Digital Networks and CEO of international advertising network Oridian, says many publishers in the US are neglecting to monetize visitors from outside. Read more...

Posted on Jun 24, 2008 - 01:15 PM

Google tops web rankings in US for second time

June 25, 2008
Google Sites came first among US web properties in May, beating Yahoo Sites for the second month in a row, according to a comScore Media Metrix monthly analysis of US consumer activity at online properties. Read more...

Posted on Jun 24, 2008 - 12:55 PM

Google tops web rankings in US for second time

June 25, 2008
Google Sites came first among US web properties in May, beating Yahoo Sites for the second month in a row, according to a comScore Media Metrix monthly analysis of US consumer activity at online properties. Read more...

Posted on Jun 24, 2008 - 12:55 PM

Yahoo-Google deal good for advertisers: Publicis head

JUne 23, 2008
The chairman and chief executive of Publicis Groupe, Maurice Levy, says the search advertising deal between Yahoo and Google will be very positive for advertisers. Read more...

Posted on Jun 22, 2008 - 11:14 AM

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IAB releases revised ad unit rich meda guidelines
07/01/2008 03:44 pm
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Google Affiliate Network
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