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IAB News
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IAB NZ announces standards and guidelines for online ads
June 4, 2008
The IAB Standards Committee has begun a process to communicate to the market the most popular ad sizes for the purposes of reducing the costs and inefficiencies associated with the planning, buying and creating online media. Read more...
Posted on Jun 12, 2008 - 03:00 PM
IAB Insight report: NZ online advertising grows 67.2% to new record of $45.9 million in Q1
26 May, 2008
IABNZ's IAB/PwC Insight report for Q1, 2008 released today shows that interactive advertising grew 67% on Q1 2007 figures to reach $45million, a record quarter since IAB and PricewaterhouseCoopers started recording interactive advertising in Q1 2007. Read more...
Posted on May 24, 2008 - 12:41 PM
