IAB News

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MySpace delivers seminar on social networking marketing

November 26, 2008
“MySpace is a place where marketers can really executive creative campaigns that are targeted at an audience and enable users to connect through content and culture, not just their existing friend group.”

Nick Love – Business Development Director, Australia and Asia, Fox Interactive Media Read more...

Posted on Nov 25, 2008 - 12:50 PM

IAB Insight Report Q3, 2008: NZ online advertising defies global economic downturn

November 18, 2008
All categories of online advertising continued strong year-on-year growth according to the quarterly IAB Insight report – covering Q3, 2008 – which was released by the Interactive Advertising Bureau of New Zealand and PricewaterhouseCoopers today. Read more...

Posted on Nov 16, 2008 - 04:01 AM

IAB to run second interactive industry induction course

Following the success of the pilot industry induction course in July-August, IABNZ is runnng Upskill Sessions 1.0, a two-and-a-half-day course  in early 2009 in Auckland.

Upskills is a series of practical hands-on workshop sessions, designed to lift skills in online and interactive advertising no matter what your background. Read more...

Posted on Oct 17, 2008 - 10:31 AM

Lee Parkinson presents…

August 22, 2008
Lee Parkinson from Touch/Cast/Next was guest speaker at the IAB's inaugural breakfast seminars in August. Read more...

Posted on Aug 22, 2008 - 05:40 PM

IAB Insight report: NZ online advertising hits new record of $49.8 million in Q2

Wed August 20, 2008
IABNZ's  IAB/PwC Insight report for Q2, 2008 released today shows interactive advertising up over 50% on Q1 2007 figures to reach a new record quarterly level of $49.8 million. Read more...

Posted on Aug 18, 2008 - 12:41 PM

IABNZ logos for IAB members

August 14, 2008
IABNZ now has member logos, which are available for our members to use on their websites. Read more...

Posted on Aug 13, 2008 - 12:23 PM

IAB to measure industry skills gap

The IAB will be conducting a survey shortly that will identify the number of people in the industry in New Zealand and the current number of industry vacancies. Read more...

Posted on Jul 16, 2008 - 06:35 PM

IABNZ launches interactive industry induction course

IAB NZ’s pilot industry induction course is being held over three days in July and August. Read more...

Posted on Jul 16, 2008 - 06:27 PM

Q2 Insight report underway

July 17, 2008
IAB Q2 2008 Insight report due out next month Read more...

Posted on Jul 16, 2008 - 06:19 PM

IAB NZ announces standards and guidelines for online ads

June 4, 2008
The IAB Standards Committee has begun a process to communicate to the market the most popular ad sizes for the purposes of reducing the costs and inefficiencies associated with the planning, buying and creating online media. Read more...

Posted on Jun 12, 2008 - 03:00 PM

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