IAB Events

IABNZ presents...The Great Programmatic Panel Discussion

Wed, 14 Jun 2017

Who is responsible for ensuring the Programmatic ecosystem is transparent? And how can transparency be achieved?
What impact does Programmatic have on the publisher?  Are publishers content with landing 40% of the ad dollar spent?  What can they do to improve this return?
How has the shift to programmatic and in particular mobile programmatic, affected agencies?
What are some of the challenges around buying mobile programmatically?
How has the shift to Programmatic and in particular mobile programmatic affected Brands?

Join us on 21 February as experts from all sides of the industry – Publisher, Agency, Ad Tech and Advertisers come together to debate these questions and others. Details of panelists to follow soon.


When: 21 February 2018
Where: The Marketing Association Premises, 69 St Georges Bay Road, AUCKLAND
Starts: 3:30pm | Finishes: 5:30pm

Who should attend? Sales & Account Management teams at Agency and Publisher organisations as well as digital professionals from brands.

There are only 70 tickets available so don’t delay book now!

The Great Programmatic Panel Discussion is proudly sponsored by ad:tech New Zealand