About IAB
About IAB - Constitution
IAB New Zealand is a registered not-for-profit association, with a formal constitution.
>> View a copy of the registered constitution
The IAB NZ will be principally concerned with:
a) Marketing of interactive media: promoting online and interactive advertising
b) Encouraging best practices: raising profitability by tackling barriers, reducing costs, and making it easier for interactive advertisers to use the medium
c) Producing powerful research: proving the effectiveness of interactive advertising to advertisers, agencies, marketers and the public of New Zealand
d) Providing environments for members to network: allowing members to engage in open discussion, learn and advance a better understanding of the responsibilities and duties imposed by relevant Acts and regulations
e) Expanding the breadth and depth of IABNZ membership: continuing to increase direct value to members
f) Educating the market about the medium: through events, workshops and seminars for members and marketers in how to use interactive media to advertise and promote products and services
g) Providing effective government affairs and external representation: Protecting the freedom to advertise online
h) Promoting high standards: Encouraging members to conduct business according to high professional and ethical standards to protect and secure the reputation of all members and the industry in general.
