About IAB
About IAB - Constitution
IAB New Zealand is a registered not-for-profit association, with a formal constitution. You can see a copy of the registered constitution here
The IAB NZ will be principally concerned with:
a) Marketing of interactive media: promoting online and interactive advertising
b) Encouraging best practices: raising profitability by tackling barriers, reducing costs, and making it easier for interactive advertisers to use the medium
c) Producing powerful research: proving the effectiveness of interactive advertising to advertisers, agencies, marketers and the public of New Zealand
d) Providing environments for members to network: allowing members to engage in open discussion, learn and advance a better understanding of the responsibilities and duties imposed by relevant Acts and regulations
e) Expanding the breadth and depth of IABNZ membership: continuing to increase direct value to members
f) Educating the market about the medium: through events, workshops and seminars and training programs for members and marketers in how to use interactive media to advertise and promote products and services
g) Providing effective government affairs and external representation: Protecting the freedom to advertise online
h) Promoting high standards: Encouraging members to conduct business according to high professional and ethical standards to protect and secure the reputation of all members and the industry in general.
